Google Ads Campaign Plan for Ad Assets Template
YEAR Campaign Assets
Section titled “YEAR Campaign Assets”Character limits for use with Emacs
Section titled “Character limits for use with Emacs”;; Use to see column guidelines(display-fill-column-indicator-mode);; and turn off(display-fill-column-indicator-mode 0);; and set width(setq-default fill-column 30)(setq-default fill-column 90)
;; Use to capitlize the first initial of every word in region(Capitlize-dwim)Landing Pages
Section titled “Landing Pages”Headlines
Section titled “Headlines”## Headlines (15) / 30 characters:
30-xxxxxxxxxxxxxxxxxxxxxxxxxxx
- All / Dynamic Search
Descriptions
Section titled “Descriptions”## Descriptions (4) / 90 characters:
90-xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx
All / Dynamic Search
Section titled “All / Dynamic Search”Ad Assets
Section titled “Ad Assets”Site Links (2-4+) (title, 2 x short descriptions, link)
Section titled “Site Links (2-4+) (title, 2 x short descriptions, link)”Call / Phone Number
Section titled “Call / Phone Number”Google Business Profile
Section titled “Google Business Profile”Callout
Section titled “Callout”- Regular Callouts
Structured Snippet
Section titled “Structured Snippet”- Service catalog
Promotion
Section titled “Promotion”Budget
Section titled “Budget”Geo Target
Section titled “Geo Target”Keywords
Section titled “Keywords”Broad match candidates
Section titled “Broad match candidates”Negative keywords
Section titled “Negative keywords”- Brand
AI Recommendations
Section titled “AI Recommendations”See